In order to preserve its reputation for providing customers with high value products and strong after-sales support, and to further enhance the Lizard Skins brand image and its competitiveness in the marketplace, Lizard Skins is unilaterally instituting a policy of minimum advertised price standards for Lizard Skins products. This Minimum Advertised Pricing Policy (“MAP Policy”) is effective as of November 18, 2011 and applies to distributors and retailers, including catalog and internet retailers (collectively, “Resellers”), who resell Lizard Skins products to end users located in the United States.
Lizard Skins greatly values the efforts of all Resellers to distribute Lizard Skins products and support our customers. This MAP Policy is adopted for the benefit of all Resellers and will be uniformly enforced.
Please read the MAP Policy by clicking on the link below: